In 2010, I delivered a talk and presentation with my good friend and then business partner, Ed Goyette, on social media.  We gave this talk to small business owners.  Fitness center owners, jewelry store owners, independent insurance companies, restaurant owners and wedding florists filled the room.  We had the task to educate these people on the fact that social media was NOT a trend, it was here to stay and even mom-and-pop shops needed to get on board.

Fast forward. Read More